User-centric website design
Redesigning Dymax’s website from the ground up. Refining the site IA and page structure, streamlining content, simplifying user journeys and developing their visual style.
MY INVOLVEMENT
Creative Direction
User Stories / Site IA
Wireframes
UX/UI Design
Website Design
Interaction Design
Developer Handoff and liaison
Dymax is a leading manufacturer of advanced rapid and light-curable adhesives, coatings, oligomers, dispensing systems, and light-curing equipment. Serving medical device, electronics, aerospace and industrial manufacturers worldwide.
I led the creative team in re-designing the website, improving the site IA and page structure to consolidate and streamline the overwhelming amount of outdated information and valuable content that had accumulated over time and been lost within the many layers of the site. Creating a site that is easily digestible, informative and ensures that Dymax’s position as the trusted experts in their field is amplified with the design and development of a bespoke ‘Product Finder’ tool. All within the eZ platform which is based on a reusable component structure.
A comprehensive component guide was created within InVision detailing over 50 components, global styles, responsive details, interaction design notes… all the way down to character counts which ensured clear communication with the development team and the smooth running of the project.